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NOTES TO THE EDITORS
ABOUT ROSSINAVI
From its roots as Cantiere Rossi to its evolution into Rossinavi, founded by the Rossi family, the transformation wasn’t merely a name change but a profound shift in philosophy. Rossinavi seamlessly blends theory and practice, rooted in a deep appreciation for history while relentlessly pursuing innovation. Initially specialising in carpentry and repairs in the 1980s, the transition saw a deepening focus on ship construction, marked by technical refinement and innovation. In the early 2000s, Rossinavi entered the luxury yacht market with motor vessels between 40 and 70 meters, emphasising the Made in Italy excellence and bespoke craftsmanship. Central to their approach is building relationships with clients, ensuring each vessel reflects the owner’s desires. Rossinavi’s ethos revolves around full custom, where open dialogue and meticulous attention to detail enrich the construction process, fostering a deep connection between owner and craft. In the 2020s, Rossinavi continues to push boundaries with its BluE line, prioritising sustainability and environmental responsibility. Inspired by phytoplankton, these vessels aim to revolutionise the concept of cruising, minimising carbon emissions while maximising energy efficiency. Today, Rossinavi stands as a beacon of innovation and excellence in the world of yachting, continuously evolving to meet the demands of the future. With a steadfast commitment to craftsmanship and sustainability. Rossinavi charts a course towards a unique future shaped by its unwavering dedication and expertise.
www.rossinavi.it
ABOUT YVES BEHAR
Yves Béhar is the Founder and CEO of fuseproject, a San Francisco-based design and innovation studio. He has launched over 100 early-stage ventures and developed products for brands such as Samsung, Herman Miller, and L’Oréal. His work is rooted in the belief that design accelerates the adoption of new ideas, shaping products that transform how we live. Béhar is known for creating iconic products like the SNOO smart sleeper, Herman Miller Sayl chair, and Samsung Frame TV. He has also led humanitarian projects such as a partnership with the non-profit The Ocean Cleanup, and See Better to Learn Better, which have improved millions of lives globally. A leader in AI and robotics, Béhar and fuseproject designed Moxie, an emotionally intelligent robot for children, ElliQ, an AI companion for the elderly, and Maximo for AES - the world's first AI-enabled solar robot that can install solar panels in half the time at half the cost. His work is included in the collections of major museums, including the Museum of Modern Art in New York and the San Francisco Museum of Modern Art. Béhar has received over 300 awards and has been named one of TIME Magazine’s Top 25 Visionaries. Forbes recognized him as the “Most Influential Industrial Designer in the World.”
www.fuseproject.com
For press inquiries please contact:
Valentina Giani / Giorgia Baruffaldi Preis
rossinavi@camronglobal.com